MEDIA AND NEWS

"Rita’s very telegenic and her views are always clear and interesting – the perfect TV guest." Sky News

Rita appears regularly on a wide variety of TV and radio programmes on business, brand, marketing and communication issues, including CNN, BBC Breakfast, Newsnight, Channel 4 News, BBC World Service, Radio 4 Today programme and Radio 5 Live.

In 2016, Rita was engaged by Alibaba.com and CNBC as an Expert Mentor on a new 6 part TV series “Pop up Start up”.

Rita has been a regular guest on The Bottom Line with Evan Davies, and on Sky News Business Shows including Jeff Randall and Ian King. She recently appeared on the BBC Two series 'Business Nightmares' and also the Steve Jobs documentary 'Billion Dollar Hippy', as well as Any Questions? with Jonathan Dimbleby, BBC Daily Politics show and Sky’s Murnaghan.

Her writing has included the best selling book 'The Future of Brands', and two editions of The Economist book 'Brands & Branding' (buy on Amazon). She has been a reviewer and columnist for the Financial Times, Management Today, The Observer, Retail Week, Admap and Marketing Week, and is a regular commentator in national and international press and magazines.

To view a showreel of media and speaking highlights click here.

Media enquiries to:
Email: lorraine@ritaclifton.com
Mobile: +44 (0) 7827 828283
Phone: +44 (0) 1439 798389

Television, Radio and Online

Brands in a digital age

Rita is interviewed about brands in a digital age and takes to the stage as part of the Blue Events Brand Management panel in Prague.

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Radio 5 Live - Ryan Air

Rita discusses the fallout after Ryan Air announced that schedules will be affected following a problem with pilot rosters.

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Radio 4 Today - British Airways

Rita Clifton discusses the recent turmoil facing British Airways and the dual personality of premium vs value offerings within a single brand.

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Ian King Live - Does humour boost sales?

Rita Clifton discusses the use of humour by companies on their Twitter feeds on the Ian King Live Sky News show.

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Sky News - Gender stereotypes in advertising

Rita discusses news that the Advertising Standards Agency will block advertising containing gender stereotypes with Dermot Murnaghan on Sky News Tonight.

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BBC - International Women's Day

Rita Clifton discusses the challenges that still exist for women in business on international women's day.

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BBC World News - The future of brands in a digital age

Rita Clifton joins a panel of leading brand and advertising experts in London to talk about the future of brands in a digital age.

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Pop-up Start-up on CNBC

Rita Clifton discusses her latest role as Branding Expert in a brand new business entertainment show Pop-up Start-up, with Albaba.com and CNBC.

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> VIEW THE TELEVISION, RADIO AND ONLINE ARCHIVE

News

Honours: CBE for brand expert

Brand expert Rita Clifton has been honoured in the New Year Honour's list with a CBE for services to the advertising industry.

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NEW EDITION OF ECONOMIST BOOK "BRANDS AND BRANDING" NOW BRIEFED

Rita has recently been asked to edit a third edition of highly successful Economist book Brands and Branding. Let Rita know if any topics you think need adding!

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Visiting a TCV Project

One of Rita's roles is as chair of the leading practical sustainability charity The Conservation Volunteers. She met local volunteers who had created an accessible outdoor space for the local community.

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Journalism

Business has got an image problem

Meet the Advertising guru who told Sorrell his £70m pay deal was too much.

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The SMART Interview #7 Rita Clifton

This month: Rita Clifton. A former Vice Chairman at Saatchi & Saatchi and Chairman at Interbrand, the world’s leading brand consultancy, Rita is one of the world's leading experts on brands and branding.

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CEO DIET CAN BE GREAT FOR THE WAIST

Rita talks to The Sunday Times’ Andrew Lynch about becoming a Chief Executive, leadership and the one question she wants answered in job interviews!

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Keep taking the tablets

This article looks at how board directors need to keep on top of texchnology, and Rita talks about how she has found technology liberating.

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> VIEW THE JOURNALISM ARCHIVE