MEDIA AND NEWS
"Rita’s very telegenic and her views are always clear and interesting – the perfect TV guest." Sky News
Rita appears regularly on a wide variety of TV and radio programmes on business, brand, marketing and communication issues, including CNN, BBC Breakfast, Newsnight, Channel 4 News, BBC World Service, Radio 4 Today programme and Radio 5 Live.
In 2016, Rita was engaged by Alibaba.com and CNBC as an Expert Mentor on a new 6 part TV series “Pop up Start up”.
Rita has been a regular guest on The Bottom Line with Evan Davies, and on Sky News Business Shows including Jeff Randall and Ian King. She recently appeared on the BBC Two series 'Business Nightmares' and also the Steve Jobs documentary 'Billion Dollar Hippy', as well as Any Questions? with Jonathan Dimbleby, BBC Daily Politics show and Sky’s Murnaghan.
Her writing has included the best selling book 'The Future of Brands', and two editions of The Economist book 'Brands & Branding' (buy on Amazon). She has been a reviewer and columnist for the Financial Times, Management Today, The Observer, Retail Week, Admap and Marketing Week, and is a regular commentator in national and international press and magazines.
To view a showreel of media and speaking highlights click here.
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Television, Radio and Online
Rita Clifton discusses the recent turmoil facing British Airways and the dual personality of premium vs value offerings within a single brand.
Rita Clifton discusses the use of humour by companies on their Twitter feeds on the Ian King Live Sky News show.
Rita discusses news that the Advertising Standards Agency will block advertising containing gender stereotypes with Dermot Murnaghan on Sky News Tonight.
Rita Clifton joins a panel of leading brand and advertising experts in London to talk about the future of brands in a digital age.
Rita Clifton discusses her latest role as Branding Expert in a brand new business entertainment show Pop-up Start-up, with Albaba.com and CNBC.
Rita discusses the affect of changes in the financial markets on consumer buying habits but for the moment "Whatever the weather, the sun is shining in the retail sector".
Brand expert Rita Clifton has been honoured in the New Year Honour's list with a CBE for services to the advertising industry.
Rita has recently been asked to edit a third edition of highly successful Economist book Brands and Branding. Let Rita know if any topics you think need adding!
One of Rita's roles is as chair of the leading practical sustainability charity The Conservation Volunteers. She met local volunteers who had created an accessible outdoor space for the local community.
Meet the Advertising guru who told Sorrell his £70m pay deal was too much.
This month: Rita Clifton. A former Vice Chairman at Saatchi & Saatchi and Chairman at Interbrand, the world’s leading brand consultancy, Rita is one of the world's leading experts on brands and branding.
Rita talks to The Sunday Times’ Andrew Lynch about becoming a Chief Executive, leadership and the one question she wants answered in job interviews!